Why does premium denim cost so much? A friend who has worked on the development of two very successful jeans lines explained the cost to me like this: the sourcing and development of just the right weight denim, just the right wash and finish, and the endless fittings to refine the fit before the jeans are produced is an expensive process. Should they be this expensive at retail? Probably not -and you are also paying for their ad campaigns. What premium brands do offer is tailoring- a precise and streamlined fit through the legs and bottom that cheaper brands often just don't. The denim is better quality and with that comes the right ratio of lycra to cotton. Too much built-in stretch and the jeans bag out in the seat and at the knees. It's like shoes. Spend as much as you can to have at least one pair that makes a killer impression whenever or however you wear them. As I mentioned in yesterday's post, we were after flattering and democratic fit.
And while you consider buying a high priced pair I've also included THE BEST CHEAP JEANS I HAVE FOUND!
1. J Brand 805 MId-Rise Straight Leg in Oyster Wash $174 jbrandjeans.com.The leg opening is 2" wider to the knee and they flattered Body Types A, B and C. Good for curvy girls who want a straight look but with the fuller leg of a traditional bootcut. Very nice rear view.
2.Paige Premium Denim 'Hidden Hills' in McKinley Wash $189 nordstrom.com. Just the right stretch. We all liked the fit. Our legs looked longer and leaner and our bottoms were flattered.
3.Red Engine Slim Fit Bootcut $160 nationaljeanscompany.com. These are billed as low-rise but fit like
a mid-rise. Types B and C liked these for the leg fit.
4.THE BEST DENIM DEAL AROUND! Old Navy The Flirt Mid-Rise Bootcut $34.50 oldnavy.com. Very good fit and flattering for Body Types A, B and C. Reads more straight cut than bootcut with a full leg opening. Nice denim and just a bit of stretch to keep it's shape. Available in petite, tall and plus.
Also good: Old Navy Sweetheart Bootcut for Body Types A, B, and C.
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Jeans Part 2 (5)